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'Lingerie League' & Senior Sports Management in AUS

Attracting women into senior sports management and boards - by Paul Anderson, Executive Director, Office for Recreation and Sport

The publicity and hype surrounding the launch of 'Lingerie Football League' (now rebranded as Legends Football League) highlights one of the issues that undermines the genuine efforts being made to encourage women to take up opportunities in senior sports management and sports board roles.

At the same time this league is being lauded as a legitimate sport, the Office for Recreation and Sport is trying to convince business credentialed women that serious sports are in dire need of their expertise and the gender balance they bring to organisations attempting to engage with all sections of the community. We are asking women to make serious contributions to serious sports that have serious challenges to address.

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